At VG Homes we know that marketing plays a crucial role in the property industry. Understanding its ever-growing importance, our Marketing Team has invested lots of energy and passion, creating our innovative marketing strategies in order to find the best possible way to present our growing property portfolio in today’s fiercely competitive market, covering websites, all major property portals and directories, unique sponsored social media campaigns, email property alerts, newsletters, professional photography and more.
ONLINE PRESENCE & CAMPAIGNS
With over 80% of today's property market happening online
we mastered the art of social media presence and online content.
We can help you set up and support you to bring up your online
campaigns, social media and marketing campaigns.
Each and every property we market being for sale or to let, commercial or residential will be listed on our websites and across all the popular platforms including Zoopla, Rightmove and the social media channels that prove to be so essential such as Facebook, Instagram , Twitter, Pinterest and even YouTube.
PROPERTY STAGING & PHOTOGRAPHY
We all know that first impression matters! So, it’s needless to say how crucial professional photography is when it comes to selling or letting out your property. Recent statistics show that properties with high quality photography sell 32% faster, attracting more potential buyers. Therefore, as a part of our marketing strategy, our clients receive expert digital staging by our marketing team, followed by a professional photoshoot to capture your property in its best light. The right angle, lighting, techniques are a must when it comes to building the portfolio of each and every property that comes to the market. Having our own in-house professional photographer we've got the full package in order to produce top quality selection of large imagery for digital and print marketing materials to boost the presentation of your investments
Newsletters or the so-called Email marketing has proven to be a significantly important tool when it comes to marketing of the new age. Newsletters are the preferred way of all businesses and retailers, not only in the property industry, to deliver their products, offers and promotions directly in their potential customers’ mailboxes. Email Marketing provides the opportunity to add a personal touch and show that you care about your buyer, tenant or investor.
At VG Homes we take pride in having our own established platform of newsletter distribution, meeting all privacy and data protection requirements of the new era, sending weekly newsletters containing the latest industry news and trends from the property market in Scotland and our special Property of the Week featuring our most loved properties.
HD VIDEOGRAPHY & VIDEO TOURS
What’s more, we produce HD Property Videos for every home we sell, offering buyers the opportunity to take a virtual tour before deciding to arrange a viewing it in person. We also use video tours across the social media platforms, targeting and engaging more people with attractive video content.
Of course, we continue using efficient traditional estate agency methods like:
Shop Window Displays & Adverts in our Branch Window
High-quality detailed floor plans
Professionally Designed Advertising Boards & “FOR SALE” & “TO LET” Signages
With HD Property Photography & Videography and sponsored Social Media Marketing Campaigns included as standard for every property we advertise, at VG Homes, we dare to be different and offer you more! For us, it is crucial that every homeowner is given the right advice from day one on value, presentation and once on the market, the use of the best marketing tools for their property.